Founded in 1856 by Thomas Burberry, Burberry has evolved from a small outdoor apparel store in Basingstoke, England, into a globally recognized luxury fashion house. Known for its distinctive tartan pattern, trench coats, and timeless designs, Burberry represents a perfect blend of heritage and modernity.

Early Beginnings and the Invention of Gabardine

At just 21 years old, Thomas Burberry established his namesake brand, focusing on durable outerwear tailored for British weather. His revolutionary invention, gabardine, set Burberry apart from competitors. This waterproof, breathable fabric, patented in 1888, became a staple in outdoor clothing. By 1891, Burberry opened a flagship store in London’s Haymarket, quickly gaining a reputation for quality apparel.

The brand's breakthrough came when explorer Sir Ernest Shackleton wore Burberry’s gabardine coats during his Antarctic expeditions, proving their durability in harsh conditions.

The Iconic Trench Coat & Military Heritage

Burberry’s most iconic contribution to fashion is undoubtedly the trench coat. Originally designed for British soldiers during World War I, the coat featured military-specific details like epaulets, D-rings, and storm flaps. Post-war, it became a civilian wardrobe staple, symbolizing elegance and practicality.

For a modern take on Burberry’s classic products, refer to this detailed product spreadsheet, which highlights key items in the current collection.

The Signature Check & Global Expansion

In the 1920s, Burberry introduced the Nova Check, an instantly recognizable tan, black, and red plaid pattern. Initially used as a coat lining, the check later became a symbol of British luxury, appearing on scarves, umbrellas, and accessories. By the mid-20th century, Burberry expanded globally, becoming synonymous with high-end fashion.

The brand faced challenges in the 1990s due to market saturation but rebounded in the 2000s under the leadership of designers like Christopher Bailey, who balanced tradition with contemporary appeal.

Burberry Today: Digital Innovation & Sustainability

Burberry has embraced digital innovation, from live-streamed fashion shows to leveraging augmented reality in marketing. Sustainability is another key focus; the brand committed to carbon neutrality by 2022 and launched the ReBurberry Edit, showcasing eco-conscious designs.

From royal endorsements to celebrity admirers like Audrey Hepburn and contemporary influencers, Burberry's legacy continues to captivate fashion enthusiasts worldwide.

"Burberry is not just a brand; it’s a testament to British craftsmanship, reinventing itself while honoring its roots." — Industry Expert

Discover the latest Burberry offerings in this comprehensive product guide, featuring seasonal must-haves and exclusive launches.